Mission Excellence creates dynamic launch pad for Prudential Assurance change management strategy.

Prudential Assurance is part of Prudential plc, one of the UK’s leading financial institutions and a significant global player with over 16 million customers and 20,000 employees worldwide. In 2003, the company initiated a 3 year strategic change programme across all its business units with the ultimate aim of achieving and maintaining market leadership well into the 21st Century.

It fell to the Prudential Business Transformation Unit to develop and execute crucial elements of the programme