The Business of Excellence
'Vivid, compelling and highly readable'

Dr. Catherine Raines, Chief Executive, UK Trade & Investment.

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Drawing on the author’s experience as a fighter pilot, entrepreneur and management consultant, The Business of Excellence offers a unique and compelling perspective on the drivers of excellence in teams and organizations.

Built around a proprietary model of high performance, and featuring insights, interviews and case studies from the military, sporting and corporate worlds, the aim is to equip the reader with tangible tools and techniques, that have been tested in the most demanding of environments, to accelerate effectiveness rapidly in his or her own organization.  

Find out more in the video.

The author

It’s been emotional!  The material was 25 years or more in fermentation and several in writing. I hope that the benefits of such lengthy reflection include clarity and accessibility.  Only the reader can be the judge of my success. 

However, writing did force me to structure my thinking and the relationship between the book and my business became symbiotic. The high-performance model is now the bedrock of a number of our leadership programmes. I also undertake speaking engagements anchored around the themes of The Business of Excellence. You can get a taste in the showreel here.

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